Christian Svarfvar SW

Swedish violinist Christian Svarfvar is one of Scandinavia's most preeminent musicians with a succession of critically acclaimed performances and recordings.

A star on the classical music scene, Christian continues to gain praise for his thoughtful and expressive performances. 

Wix Plans: Premium Business - Ascend Basic 

Discipline::

Editor X Migration from Classic Editor

Category:

Entertainment

Client::

Christian Svarfvar

Musician

Date::

10/06/2020

Christian Svarfvar Website (1) (1).jpg

The Challenge

Christian wanted to migrate his current Wix classic editor site over to the new editor x programme. The brief was clear that Christian asked to retain the current design layout but was open to improvement suggestions and enhancements..  

The Opportunities

An assessment of the current site uncovered a few improvement opportunities, there were very few calls to action buttons, no upcoming events schedule was available or press kit (EPK) and limited contact information. The site was also missing GDPR compliant forms, privacy, accessibility policies and sitemap...  

Business Solution

The Wix ascend  all-in-one basic business solution application was integrated to assist with improving workflows and promotional activity 

Responsive Design

To ensure the upgraded website performed for Christian on media devices three of the most common breakpoints were created

GDPR Compliance

The forms on the current site did not comply with the GDPR. New forms were created in line with the new data protection regulation directive

Event Management

A Wix event bookings application was installed to promote Christian to both existing followers and attract new ones.  

Implementation of the Solution

Christian Upcoming events .jpg

Events Schedule

We added Wix events to the site giving Christian the opportunity to showcase his engagements online.

There is also the opportunity to promote each engagement with a link to ticket sales, RSVP invitations to his followers, event location, how to get there and let guests connect and network.

Christian Colour Palette (1).jpg

Colour Scheme

Type monochrome

Primary Colour

#B1AEB6

Flamingo Pattern

POPPINS EXTRA

LIGHT

+

AVENIR LIGHT

So what is design all about?

So what is design all about? It [exists to] decrease the amount of vulgarity in the world ... to make the world a better place to be. It doesn’t have to be one style. We’re not talking about style, we’re talking about quality. Style is tangible, quality is intangible. I am talking about giving to everything that surrounds us a level of quality.

Massimo Vignelli

Website Personalisation

News & Press Kit (EPK)

Website content includes custom modal opt-in overlays for followers to sign -up and personalised downloadable press information about Christian, which includes, press accolades, media assets, upcoming events and more. 

The site is optimised for user experience, visitor interaction and search engines. (SEO)

 

Christian press EPK.jpg

GDPR Compliant

Christian contact info.jpg

Data Gathering

The EU General Data Protection Regulation (GDPR) replaces the Data Protection Directive 95/46/EC and was designed to harmonise data privacy laws across Europe, to protect and empower all EU citizens data privacy and to reshape the way organisations across the region approach data privacy.  

All data gathering mediums on this website comply with the GDPR.

Dynamic Content

Corvid web applications

Amazon Online Store Link

Wix Music via Soundcloud

Wix code to some elements

Optimised for search engines 

The site design is accessible  

Optimised for Mobile

Designed with growth in mind

Google analytics installed

Media channels connected

Language translator

User friendly layout

The Benefits

  • Online store 

  • Customised design service 

  • Automated workflow 

  • Company blog

  • GDPR Compliant forms

  • Optimised for SEO & mobile

  • Promotional marketing tools  

  • Google my business registered, monitoring & analytics of visitor activity

  • Store connected to Instagram

  • Site Language translator installed

  • Accessible website

Thank you

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